Book description
„There are 500,000 new business start-ups each year in the UK alone, but of this figure only 90,000 will still be in business 5 years later.” – Government Statistics
What are those 410,000 start up businesses which go under within 5 years missing?
The Small Business Handbook offers a guide to sustainable SME growth. It charts the entire life-span of a small-business from initial idea, through raising finance, business planning, running the business, growth and finally exit.
Dealing with all the relevant subjects that commonly taunt the small business, it has major sections on company structure and measurement by objectives; how to employ people, and how to retain them by good management; sales and marketing; the role of IT and financial management techniques.