Budding entrepreneurs must have courage, imagination, stamina – and a competent guide to help them. Here in one book are all the essential steps from defining precisely what product or skill you have to offer, to raising the necessary capital, coping with legal requirements and all the financial aspects:

– pricing the product
– calculating overheads and cash flow
– keeping accounts and other records
– dealing with VAT and other taxes
– marketing and selling
– premises and insurance
– staff relations
– sources of advice and information for the small businessman